-
About Tom Bowen
Founder, Web Site Optimizers
Passionate about Usability & Conversions
Category Archives: Tips & Tricks
How To Speed Up Your Site by Reducing Download Size of Your Largest Images Without Sacrificing Quality!
Shrink the file size of your images by over half and end up with as high a quality picture on your page? It can be done, and I’ll show you how!
Form Wisdom: 6 Techniques Making Your Forms Easier To Fill Out For Mobile Users
With more and more of your visitors coming on mobile devices, make your forms as easy to complete as possible on phones to gain more conversions.
Speed Up Your Website: 8 Easy Places To Look To Reduce Page Load Times
You don’t have to be a techie to speed up your website. Here are some quick-hit areas to look for things slowing down your site that anyone can understand and get fixed.
Tips From 8 Conversion Optimization Experts on Preparing Now for the Holiday Season
As the Holiday Season approaches, 8 CRO experts weigh in on what to do now to be able to maximize sales this year.
Peek Inside Your Visitors’ Minds: 4 Enlightening Ways To Use Site Search Data
After setting up Site Search Tracking in your analytics tool, here are several techniques you can use to increase conversions on your site using the information it provides.
10 Conversion Tips From “The Live Event” by Which Test Won
I can’t believe it’s been a full week already since Which Test Won held their second annual The Live Event, a two day conference focusing mainly on A/B Testing, but also on other things dealing with improving conversions on your …
Gain Valuable Insight With These 7 Google Analtyics Customer Advanced Segments
Advanced Customer Segmentation is one of the keys to turning a big pile of metrics data into insights from which you can take meaningful action. Here is a start into how to do it.
How To Add A Store Locator That Saves Your Site Money
Now days, more and more web sites are including Store Locators to aid their site visitors to find the closest location. Retail chains want to make it easy for customers to find and shop at their stores. Manufacturers & wholesalers …
How To Drive More Customers To Convert With Google Maps
Google brings many resources to web sites for little or no cost, and one of these is Google Maps. In the “old days”, many web sites would have a static image of a map to help customers know how to …
