About Tom BowenFounder, Web Site Optimizers
Passionate about Usability & Conversions
- Ingenious or Crazy? Adjusting Your Bounce Rate
- The Evolution of Mobile Ecommerce Conversion Optimization
- The Ultimate Guide To Designing Your Cart Recovery Email
- How To Speed Up Your Site by Reducing Download Size of Your Largest Images Without Sacrificing Quality!
- How To Make Your Customer Testimonials Effective & Credible to Boost Sales & Conversions
Author Archives: Tom Bowen
After setting up Site Search Tracking in your analytics tool, here are several techniques you can use to increase conversions on your site using the information it provides.
How we gained one customer $1.2 million annually by changing the layout of their Product Detail page.
Most growing businesses think they don’t have time to blog. But the fact is, a blog will increase your conversions, so you really don’t have time NOT to blog.
Whether you’ve already upgraded to Universal Analytics or are just preparing to, this guide will help you fine-tune the additional features available in UA.
CRO is not just a man’s game. Start reading what these women have to say and you’ll become a Conversion Rate expert in no time.
Resolve now to take a look at your site’s analytics and set yourself up for a successful 2015. Here’s how.
Fill your visitors with confidence in your site by using the 4 methods to build trust with Social Proof.
It seems like a complicated project, but it’s typically not. Here’s your quick and easy tutorial for upgrading your site to Google’s new Universal Analytics.