Monthly Archives: August 2012

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6 Tactics for the Ecommerce Development Team to Implement for the Holiday Season

By Tom Bowen

Earlier this month, I wrote about Marketing steps to take now to prepare your online store for the holidays.  Today, I’m going further into that subject, but this time addressing the technical side of your site.  But if you’re not …

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12 Tips All Ecommerce Marketers Should Follow To Prepare For The Holiday Season

By Tom Bowen

Ecommerce sales accounted for over $35 billion in 2011.  All signs point to even bigger numbers in 2012.  It’s a period of massive opportunity for even the smallest of online stores.  Here are twelve steps to take to help ensure …